SMS is proving to be a great platform to help marketers reach and engage hard-to-find audiences.
There is big reach in text messaging, and audiences are already opted-in.
Getting started isn't hard; it requires little legwork.
Targeting is the key to advertising success.
Text promotions drive engagement to bring consumers in-store.
Marketers know that in order to stay relevant, they have to be where their consumers are. And consumers are mobile! Since we know texting is one of the most popular mobile activities today, brands are missing out on a major opportunity by not leveraging SMS based marketing.